How do specify that a shortcut should not be promoted as newly-installed on the Start menu?

Windows XP employed a number of heuristics to determine which Start menu shortcuts should be promoted when an application is newly-installed. But what if those heuristics end up guessing wrong?You can set the System.App­User­Model.Exclude­From­Show­In­New­Install property to VARIANT_TRUE to tell the Start menu, "I am not the primary entry point for the program; I'm a secondary shortcut, like a